Archive for the ‘Business Strategy’ Category
If you are running your own small business, chances are you will eventually start to hire people due to the expansion of your operations. That’s the good news. And now for the bad news. It’s getting more and more difficult to hire good people who will add value to your business, especially if you are [...]
Have you ever been to a place where you felt you were not welcome? Even though you were there to buy their products and services? Not forgetting that you were actually going to pay them for it. Suddenly, you felt like you were actually there to beg them to sell to you whatever it was [...]
At times business owners may feel that they have used up all the ideas that they could possibly think of. It seemed almost as if anything that could be tried had already been tried. Or had it? Could it still be possible to come up with the next big idea that will strike gold? There [...]
What is the thin line that holds everything together in our society? Without it, nothing is possible. Businesses live and die by it. Marriages begin and end because of it. The answer is, none other than, trust. Trust is delicate and fragile. It takes a lifetime of effort to build and only one action or [...]
Ever heard of the term ‘Cash is King’? Well, there’s plenty of truth in that. If a business runs out of cash, it is akin to a person who is short of blood. Your company’s cash flow is its lifeblood. Robert Kiyosaki, the author of Rich Dad, Poor Dad named cash flow as the base [...]
A wise man once said, “The only thing constant in the world is change.” So true indeed. But what happens when you, as the entrepreneur, keep on changing your plans? How will your team react to the last minute changes? Last minute changes are very dangerous. It confuses people and has the potential to wreck [...]
Every now and then, a new company will come out of nowhere and catch the world by storm. They move quickly and before their competitors realize what hit them, these new start ups have already captured a sizable piece of the market share and quickly rewriting the rules of the game. AirAsia is one such [...]
In the last article ‘What’s so special about you?‘, we looked at what a unique selling proposition (USP) is. Without a clear USP, you will be not be able to stand out from the rest of the competition. In the game of business, the objective is to be the one which the customers will turn [...]
Just picture this. Someone asks you, “What do you do?” How would you reply that person? If after delivering your best attempt at promoting your business, your listener still gives you the “So? What’s so special about that?” look, how would you react? Well, it’s time to change your strategy by examining your USP. USP [...]
Congratulations! You have started your new company. It sure feels great to be a boss. But after all the hoorah has settled, you are faced with a critical question. How to find business? Here are 3 grand strategies that you can use as a basis for generating various types of strategies for your company. 1) [...]
